But if that mission statement doesn’t immediately raise a red flag, you’re not reading it correctly.Here’s the deal: Harvey has launched a dating website, Delightful.com, as a joint venture with IAC (the company that owns Match.com, Ok Cupid, Tinder, and a slew of niche dating services).As if the world needed another dating site, comic-turned-talk show host-turned dating expert-turned game show host Steve Harvey is stepping into the hookup game. In the world of dating, it takes two people to make a thing go right.
The letter was originally sent from the host to his staff at the beginning of the fifth season of his daytime talk show in Chicago last year.It’s not that the man hasn’t had plenty of successful ideas.He’s made it as a comic, a talk show presenter, a game show host, and the author of two relationship advice books, so he must be doing something right.Yet that’s not stopping the comic, television host and author of the retro advice bestseller “Act Like a Lady, Think Like a Man” – the book that famously advised women, among other things, to withhold the “cookie” until 90 days into a relationship. As Forbes reports, the site, overconfidently called Delightful, is a joint venture with IAC, “the company that owns Match.com, Ok Cupid, Tinder and a slew of niche-oriented matchmaking services,” and evolved from Harvey’s relationship with IAC’s Black People Meet.Delightful will cater mostly to women, promising advice to them on such topics as “how to become more dateable.” Match CEO Sam Yagan calls it “a love-oriented product” but rather gently notes that “It’s not like we’re standing behind everything [Harvey’s] ever said.”Which is good, considering Harvey’s said a lot of weird stuff. I mean, really, you’ve go to have an explanation for this. I just believe that and if you don’t believe that, then I don’t like talking to you.” His wisdom to a woman who asked him what to do about her nagging husband was to “Check your husband’s man card.
His “Signs he’s a keeper” on Delightful include basics like “He’s genuinely interested in you” – but his tip that “He abides by your rules” assumes yet again that women have to make rules in order to ensnare men.